LEGAL DIGITAL MARKETING ARTICLES

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Resources & insights focusing on the evolving web with a lean toward the legal industry.

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Understanding the ROI of Google Ads for Law Firms

When you invest in a service like Google Ads, you’ll want to know that your efforts are paying off. By tracking your conversions and using a simple formula to calculate your ROI for a particular campaign, you can ensure that your strategy is working well for you.

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3 Ways to Maximize SEO Strategies for Law Firms in 2021

If you are looking to boost your law firm’s SEO strategy in the new year, it’s time to invest in quality content, prioritize the user experience, and build your local authority. These efforts will make you visible to potential clients in need of legal assistance.

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Understanding What Clients Want From Law Firms in 2021

Potential clients are indicating that a firm’s online reviews and affordability are their top priorities. Additionally, a physical office is not important, as long as you can develop a trusting attorney-client relationship in other ways. Use these insights to maximize your marketing efforts in 2021.

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