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Tag Archives: google update


Understanding the New Google Maps Q&A Feature for Business

It’s tough to keep up with Google; it seemingly tests and adds a new feature every month. Alas, that is our calling as digital marketers and yet, this one almost passed us by. We’re talking about the new Google Maps … Read More

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Google Doubles Daily Ad Spend

In a move that shocked many, Google recently doubled the daily AdWords budget limit for digital campaigns. Previous to the change, your daily ad spend was capped at 20% above your set daily budget. Going forth, that budget ceiling is twice your … Read More

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Mobile for the Win: Google Announces Index Shake-Up

You’ve heard it a million times before: mobile websites and applications are the wave of the future. If any doubt remained, Google’s news last week at Pubcon 2016 should put any uncertainty to bed. In this post we’ll dissect the … Read More

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Google Changes the Rules (Again)

As we’ve said many times before, Google’s algorithm is constantly evolving and becoming smarter. Studying their advancements gives us a glimpse into the future of SEO tactics, and we’ll explore four of those in this week’s post.

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Google Penguin 4.0 Update Gives Bad Links the Cold Shoulder

Originally tested in 2012, Google released a small sampling of their algorithm update called Penguin 3.0 back in 2014. The main objective of this update was to identify websites that were trying to boost their search rankings through disingenuous link … Read More

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Understanding Current Search Ranking Factors

For our clients, most of the important SEO work we do happens behind the scenes. We often get asked the question, “what exactly do you do?” In this post, we’ll review the most recent trends regarding Google search rankings. These … Read More

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Google Removes Right-Hand Side Ads

What Does This Mean? Earlier this month, Google dropped all pay per click (PPC) ads from showing on the right-hand side of search engine results pages. Naturally, many individuals and businesses have been wondering what this means for their digital … Read More

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Google Panda is Here to Stay

Originally unveiled in February of 2011, Google Panda, an algorithm designed to fight spam, is now officially a member of Google’s core ranking algorithm. When Panda first launched, it operated as a separate spam filter, meaning that it was only … Read More

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Accelerated Mobile Pages

The king has found his queen. While it has long been acknowledged that content reigns supreme in the ever-changing world of digital marketing and search engine optimization, speed is becoming increasingly important, and 2016 promises to be the year in … Read More

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Oh No They Didn’t! Google Releases Yet Another Panda Update – Panda 4.1

Well, it’s that time again – and no, you’re not just having deja vu – Google’s Panda has come back to visit. This time, the Panda has upgraded to version 4.1, which means it’s more powerful than ever and is looking for any … Read More

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Upsource is a national brand and Internet marketing agency that provides personalized, high quality services including local search management, social media services, website design, content strategy, Search Engine Optimization, link building, and web presence analysis.

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