facebook hover facebook hover twitter hover googleplus hover email hover

The Source

a blog focusing on the evolving web

Tag Archives: google algorithm


Google Doubles Daily Ad Spend

In a move that shocked many, Google recently doubled the daily AdWords budget limit for digital campaigns. Previous to the change, your daily ad spend was capped at 20% above your set daily budget. Going forth, that budget ceiling is twice your … Read More

Posted in Online Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , , , | Comments Off on Google Doubles Daily Ad Spend

Google Changes the Rules (Again)

As we’ve said many times before, Google’s algorithm is constantly evolving and becoming smarter. Studying their advancements gives us a glimpse into the future of SEO tactics, and we’ll explore four of those in this week’s post.

Posted in Online Marketing, Search Engine Optimization | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | Comments Off on Google Changes the Rules (Again)

Google Penguin 4.0 Update Gives Bad Links the Cold Shoulder

Originally tested in 2012, Google released a small sampling of their algorithm update called Penguin 3.0 back in 2014. The main objective of this update was to identify websites that were trying to boost their search rankings through disingenuous link … Read More

Posted in Online Marketing, Search Engine Optimization, Web Presence | Tagged , , , , , , , , , , , , , , , , , , | Comments Off on Google Penguin 4.0 Update Gives Bad Links the Cold Shoulder

Understanding Current Search Ranking Factors

For our clients, most of the important SEO work we do happens behind the scenes. We often get asked the question, “what exactly do you do?” In this post, we’ll review the most recent trends regarding Google search rankings. These … Read More

Posted in Online Marketing, Search Engine Optimization, Web Presence | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Comments Off on Understanding Current Search Ranking Factors

How Does Google Determine My Local Ranking?

Ferris Bueller once said that life moves pretty fast, and if you don’t stop to take a look around once in awhile, you might miss it. Right about so many things, Bueller’s words of wisdom are particularly applicable to industry … Read More

Posted in Online Marketing, Search Engine Optimization, Web Presence | Tagged , , , , , , , , , , , , , , , , , , , , , , , | Comments Off on How Does Google Determine My Local Ranking?

Google Panda is Here to Stay

Originally unveiled in February of 2011, Google Panda, an algorithm designed to fight spam, is now officially a member of Google’s core ranking algorithm. When Panda first launched, it operated as a separate spam filter, meaning that it was only … Read More

Posted in Online Marketing, Search Engine Optimization, Web Presence | Tagged , , , , , , , , , , , , , , , , , , , , , | Comments Off on Google Panda is Here to Stay

Google Set to Release Mobile Overhaul Update

A couple of months ago, Google gave a heads-up that they would be releasing yet another algorithm update, and this time, it’s going to revolve around mobile-friendly sites. Now the launch is less than two weeks away, and you may or … Read More

Posted in Online Marketing, Search Engine Optimization, Web Presence | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Comments Off on Google Set to Release Mobile Overhaul Update

Oh No They Didn’t! Google Releases Yet Another Panda Update – Panda 4.1

Well, it’s that time again – and no, you’re not just having deja vu – Google’s Panda has come back to visit. This time, the Panda has upgraded to version 4.1, which means it’s more powerful than ever and is looking for any … Read More

Posted in Online Marketing, Search Engine Optimization, Web Presence | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Comments Off on Oh No They Didn’t! Google Releases Yet Another Panda Update – Panda 4.1

What Are “Organic” Ranks and How Can I Get Them?

When we take a trip to the supermarket, “organic” means wholesome and healthy. It refers to fruits and vegetables grown without pesticides, chemicals, and other shortcuts. The apples outside of the organic section are giant and enticing. They just look so … Read More

Posted in Online Marketing, Search Engine Optimization, Web Presence | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Comments Off on What Are “Organic” Ranks and How Can I Get Them?

Google Flips The Bird with “Pigeon” Algorithm Update

Google recently updated its local search algorithm with the aim to provide more accurate and relevant results. Dubbed “pigeon” by Search Engine Land, because of the bird’s propensity to return home, the results of the update seem mixed as to … Read More

Posted in Online Marketing, Search Engine Optimization, Web Presence | Tagged , , , , , , , , , , , , , | Comments Off on Google Flips The Bird with “Pigeon” Algorithm Update

ˆ
Back to
top

Upsource is a national brand and Internet marketing agency that provides personalized, high quality services including local search management, social media services, website design, content strategy, Search Engine Optimization, link building, and web presence analysis.

329 NE Couch St
Portland, OR 97232
(800) 893-2590