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The Source

a blog focusing on the evolving web

Category Archives: Web Presence


3 Surprising Reasons Why Your Attorney Profile Page is Important to Your Clients

When we build new websites for our clients, we always recommend including an attorney profile page. These pages not only spell out your hard-earned credentials, but they also give your practice a human face. In this post we’ll explore three … Read More

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Google Cracks Down on Predatory Ads & Fake News

Last month, Google revealed that it had removed 1.7 billion ads over the course of 2016. You read that right — one-point-seven-billion! This number has increased astronomically since 2015 when Google removed a pithy (in comparison) 750 million ads. This … Read More

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A Night of SEO in Portland: Virtual Locations

This month’s SEMpdx event was titled SEO for 2017 & Beyond, and was truly chock-full of helpful data, insights, and predictions, not to mention an exceptional list of 291 keyword tools curated by speaker David Portney. The other exceptional speaker … Read More

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Are Your Website Photos Cannibalizing Your Digital Marketing?

Photos on your website serve many purposes. They are aesthetically pleasing, break up content, communicate messages visually, and allow readers to see themselves in your world. Unfortunately not all photos are created equal, and the level of quality can either … Read More

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A Night of SEO in Portland: Building a Content Roadmap Recap

As members of SEMpdx, we get to go to awesome monthly learning events featuring some of the brightest players in our industry. This January was no different, as speakers Heather Lloyd-Martin and Lisa Williams shared some strategies gleaned from their … Read More

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Ad Fraud: The Common Enemy We Need to Vanquish

“Ad fraud” is a 2016-2017 buzzphrase we’ll likely hear more and more until our industry collectively finds a way to better fight this growing phenomenon. But what is ad fraud? Ad fraud occurs when digital bots trigger ad clicks or … Read More

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User Experience — The Key to SEO in 2017?

Over the last year, the best SEO strategies have become less about specific keywords and more about their relationship with user experience. In this post, we’ll examine a few of the major ways to ensure your SEO and user experience … Read More

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Local SEO Challenges & Strategy

Small and medium-sized law firms face many challenges when promoting brand awareness, which is why we take great pride in providing first-rate SEO and digital marketing services to legal practices throughout the United States. In today’s blog, we’ll take a … Read More

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4 Reasons Why Having Multiple Websites for Your Business is Bad News

Though it may seem like having more websites for your company offers more opportunities for your clients to find you, in reality the opposite is true. In this post we’ll explain why having just one optimized and updated website is … Read More

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How Genuine Empathy Benefits Your Bottom Line

Oh boy. What a week. Moving on (because what else is there to do?), we’re looking at a stark difference in corporate emergency response policies and how a compassionate response can help you build genuine relationships with your client base.

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Upsource is a national brand and Internet marketing agency that provides personalized, high quality services including local search management, social media services, website design, content strategy, Search Engine Optimization, link building, and web presence analysis.

1737 NE Alberta St.
Suite 201
Portland, OR 97211
(800) 893-2590